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Marketing and Advertising Law

 

Payday Loan Lead Generators Settle FTC Charges
Posted by: Adam Solomon
June 25, 2008

Two payday loan lead generators have agreed to settle FTC charges that their Internet advertising stated payday loan costs and repayment periods without disclosing annual percentage rate (APR) information as federal law requires. The settlements require the respondents to disclose APR information in similar payday loan ads in the future and to comply in all other respects with the Truth in Lending Act (TILA) and its implementing Regulation Z. APR information helps consumers compare the costs of payday loans.

Attachments:
wglexhibits1-2.pdf
aliyahexhibit1.pdf

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FTC Cracks Down on Free Trial Offers
Posted by: Adam Solomon
June 18, 2008

Chances are you've gotten offers to try a product or service through a "free trial." Companies use these offers to sell a variety of items, from books and CDs to videos, magazines, and pills. But as part of a trial offer, a company also must tell you if any conditions are attached to the deal.

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New UK Consumer Protection Rules Enacted
Posted by: Sheldon Lustigman
June 18, 2008

Sweeping new consumer protection rules that provide civil and criminal penalties for a variety marketing practices have been enacted in the UK. The new law known as the Unfair Trading Regulations 2008 was enacted on May 26, 2008 and provides for statutory fines and up to two years imprisonment for violation, including some 31 commercial practices which are in all circumstances considered to be unfair.

Attachments:
UTRUK.PDF
UTRUKBusinessGuide.pdf

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