CVS FINED FOR BREACHING PRIOR SWEEPSTAKES SETTLEMENT
Posted by: Andy Lustigman
October 18, 2006

After previously obtaining a consent order with retail-drug store chain CVS regarding the availability of a free alternative method of entry in sweepstakes promotions, on October 16, 2006, the New York Attorney General announced that CVS had breached the order. In the breach challenge, CVS Corporation agreed to pay $152,000 in civil penalties.

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Buzz Lightyear To Make Sound Food Choices
Posted by: Andy Lustigman
October 18, 2006

Disney's move to set the bar in permitting its prized characters to be used only for nutritionally sound food products makes sense as a brand should not want its licensed properties to be utilized on products that may tarnish its image. Given the powerful impression Disney's characters have on children, setting responsible limits to their use is a welcome, albeit overdue step in addressing better nutrition for children.

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Connecticut Attorney General Announces GEICO Has Pulled Misleading Commercial
Posted by: Adam Solomon
October 07, 2006

Insurance company, GEICO, agreed that it will no longer run a false and misleading commercial that claims the company repairs cars in a few days or less.

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